UNOFUKU

DENTIST DESIGNED TOOTHBRUSH

​DESIGNED TO HELP ALL TYPES OF ORAL NEEDS – FOR YOU & YOUR KIDS

HAMICO began as a way to ensure infant dental care was easier for parents to maintain and is now the most innovative and technology-driven toothbrush product for the entire family.

HAMICO’s commitment to safety, practicality, and modernization has led to over 2 million units sold in Japan. From infants to adults, HAMICO toothbrushes are designed with you in mind. From the dentist-designed innovative bristles that are soft on your gums to the ergonomic handles, BPA free materials, and creative designs – we think your daily routine deserves an upgrade.

BRAND STORY

Their best-seller product BABY HAMICO was born out of a concern for infant dental care and habits. After extensive research into pediatric dental standards and available toothbrush options, HAMICO founder, Ms. Sato realized that the quality of dental care options for infants and toddlers was essentially non-existent.

HAMICO’s dentist-designed wide-handle baby toothbrush is not only designed so baby can learn to grasp a toothbrush on their own, but also so baby does not insert the toothbrush too far into their mouth, causing memorable pain and possible injury. The brush head and soft bristles are also created specifically around a baby’s mouth taking into account that it will have more gum area than teeth and is actively growing new teeth every day. While there are libraries full of child development research, there is still not a lot of information available about children’s dental hygiene. We’ve designed our toothbrushes around a child’s size, growth pattern and habit development. Having a toothbrush they are able to use on their own, in fun and bright colors allow all children to develop their daily routine more easily – setting them up for a lifetime of good habits.

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